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creativity

Book Review: The Practice by Seth Godin

March 11, 2022 by azsamadlessons Leave a Comment

Reading Seth Godin’s latest book is like reading his blog or email. The chapters are short and there’s full of overlapping ideas and different things to hit your mind. When I first started reading it, I wondered whether I would not like it like his previous book, “This Is Marketing” or whether I would adore it like “The Dip”.

For me, Seth is at his best when he focuses on one idea and explores it deeply. The Dip worked because it taught one thing. I spread that idea to all of my guitar students. Why? Because he explained so well. I also talked about 4 lessons for musicians from Seth Godin in an old blog post.

With The Practice, I went on a journey to discover different ideas, some familiar and some new. But, even after reading the entire book, my impression is of a collage and the general idea is, “Make stuff, keep making stuff”.

This is great of course! And based on what Seth wrote in the book, my opinions in this context as a reviewer probably doesn’t matter to him as he stopped reading reviews. Still, it makes me want to reread This Is Marketing to see whether I still feel the same about that book now compared to how I felt when I first read it.

In short, if you’re a creative of any kind AND you’ve enjoyed Seth’s previous writings, you might dig this book. At the very least, you might get some inspiration or ideas. Organization wise though, the book feels like it all over the place.

If I had a systematic book note taking process like Tiago Forte’s Build A Second Brain, the book might make more sense to me. But for now. it’s something I’m glad I’ve read but probably not a book I will reread again soon. I’ll write and make more art instead, which means the book probably succeeded.

Pros: Lots of ideas about creativity, the creative process and making art.
Cons: All over the place, seems disorganized.
TLDR: Love Seth’s work? Get this if you’re curious about what he’s doing now but you’re not enrolling in his cohort based courses.

Get your copy here:
https://www.amazon.com/Practice-Shipping-Creative-Work/dp/0593328973

[Submissions for Review Consideration]

  • Are you an author who wrote a jazz, guitar or music book?
  • Have you created a DVD or an online video course or subscription based website?
  • Would you like me to review your book/course?

Please send me a message at azsamad2 at gmail.com with:

For courses: a link to the course/video/product + access info etc.
For books: a link to the book (Dropbox) or PDF attachment (if it’s small) for review consideration.

Depending on whether I dig the book/course, I’ll let you know if I do plan to review it!

I cannot guarantee a review for every submission & if I’m not too into it, I may opt not to review it. I mean, it’s better to get a good review that for me to write a bad review just because it’s not a match for the kind of stuff I dig right? :p

NOTE: All reviews reflect my honest personal opinion so be aware that I will point out both cool Pros and Cons that I see in the work. You dig? 

Filed Under: Book Reviews, business book, Philosophy Tagged With: Creatives, creativity, making art, Seth Godin, The Practice

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